Decide where your company is heading and get it in order to get there.
If you run an SME, decide almost everything and have no one to think it through with, we help you decide where it is heading and get it in order: which business, with which team, with which processes and with which numbers. A plan you can start on Monday. Without hiring a director, and always with the partners.
- At your company or remotely
- In Spanish, Catalan or English
- Fixed price
- Signed confidentiality
What owners of companies like yours tell us
There is rarely a shortage of work. What is missing is time to decide where to go and to get the company in order to get there.
“I know I need to grow, but I don’t know where.”
New customers, products or markets: everything looks like a good idea and nothing gets decided.
What we do: We find where the growth that makes money is (customers, products, channels and price) and what to stop doing.
“Everything goes through me and I have no one to think it through with.”
Day-to-day work eats up the time to decide. And if one day you want to step back, the company is worth less than it should.
What we do: We give you someone to think with and sort out who decides what, the team and, when the time comes, the succession or the sale.
“I sell more, but I don’t keep more.”
Costs have risen faster than prices. Some customers and products don’t make money, and nobody has measured it.
What we do: We measure margin by customer, product and line, and act on prices, purchasing and productivity.
“I have a big step ahead and don’t know how to pay for it.”
A new plant, a new product line, buying a competitor or opening a market. You keep putting it off because the numbers aren’t clear.
What we do: We put the step into numbers: what happens if you take it and if you don’t, how much you need and how to pay for it.
“I make money, but the cash never stretches.”
You pay before you get paid, the debt doesn’t fit the business, and the more you sell, the tighter it gets.
What we do: A 12-month cash forecast, your collection and payment cycle, and debt structured around your business.
Five levers, with strategy above them all
Market and growth
Customers, products, channels, pricing and sales.
Organisation, people and governance
Who decides, the team, not depending on the owner alone, and partners, handover and succession.
Processes, capacity and technology
How the work gets done, how far you can grow, data and tools.
Management control and costs
Reliable figures, margin by customer, product and supplier, KPIs and costs.
Finance and investment
Cash, working capital and how the next step is paid for.
In the diagnosis we see which ones move your company most. We don’t pull all five at once.
Your company in 3 years
We put it in euros, with your numbers. It’s the page that makes people think the most.
If you stay the course
- Every year you decide as you go, with no written direction.
- You sell a bit more, but the margin stays where it is.
- Cash stays tight and the bank decides for you.
- The big step is still pending.
- Everything still goes through you.
If you act
- You know where the company is heading and what this year is for.
- You know which customers and products make money, and you act on prices and purchasing.
- A 12-month cash forecast and debt structured around your business.
- The big step, in numbers, knowing how to pay for it.
- A team that decides with you, and time to look ahead.
How much margin could you gain against your sector?
Margin is the proof that the company is in order. With three figures from your accounts and Bank of Spain data for companies your size. The numbers never leave your browser.
Indicative estimate. Bank of Spain, “Compara tu empresa”, financial year 2024, SMEs of similar size: median and third quartile of EBITDA margin, and median collection days for the subsector.
8 to 10 weeks. Four two-hour sessions.
You talk, we do the numbers. No MBA-style plans: concrete decisions you can start on Monday.
- Week 2
The snapshot and the direction
Where you stand against your sector and what you want the company to be in 3 years.
- Week 4
Stay the course or act
Two 3-year scenarios in euros: sales, margin, cash and debt. To see what doing nothing costs.
- Week 6
The levers
Together we choose the ones that move your company most (market, team, processes, numbers and finance), what it takes to pull them and how to pay for them.
- Week 8
The plan
A quarter-by-quarter plan, the first 90 days and the indicators that tell you every month whether it’s working.
What you take away
The company snapshot
Your accounts against your sector, no frills.
Before and after
What happens in 3 years if you stay the course, and what happens if you act.
The levers
What each one is worth and what it takes to pull it.
The plan, in numbers
Priorities, timeline, cash and how to pay for it.
We do it with you
We help you put it into practice for a fixed monthly fee plus a part linked to results.
Reviews every two months
You do it, and we meet to check the plan is on track.
You go it alone
You keep the plan and the numbers. No obligation to continue.
We know what it means to sign the payroll.
We are business owners before we are consultants, just like you: we both run companies today.
Eva Linares
More than thirty years running operations, teams and businesses. She held senior roles at TUI, Ultramar and Ambassador Tours, and founded and ran Ocio Vital for more than sixteen years. Today she is also a partner at ERA Group, where she helps medium-sized and large companies improve their margins. She knows that a company rarely lacks capability: what it lacks is time to stop, review and gain perspective. Her ground is margin, visibility and the complexity that builds up when nobody reviews it.
Arnau Grifoll
His background is in finance, exports and running family businesses, and for more than ten years he has led his own ventures, which he still runs today. He is also a partner at ERA Group and at Alia Consultores. He understands each business from both the strategy and the day-to-day, and works with data and artificial intelligence so the analysis is fast and the time goes into deciding.
Official data and your numbers
We benchmark against the Bank of Spain, sector by sector, and work with your real accounts. No guesswork.
Fixed price and fixed timeline
You know what it costs and when it ends before we start. The four dates are set on day one.
Two partners on your project
No juniors, no interns. We look after you ourselves, from start to finish.
Signed confidentiality
We sign an agreement before seeing any data. Your numbers stay with our team.
No commitment until you decide
Book 30 minutes
In our calendar, whenever suits you. Also by phone or WhatsApp.
We prepare your snapshot
With your public accounts and your sector’s. We don’t ask you for anything yet.
We walk you through it
30 minutes, by video call or at your company: where you stand and how much there is to gain.
If it makes sense, we meet
A 90-minute meeting at your company. You talk, we listen.
Proposal within 48 hours
Two pages: what we’ll do, when and how much it costs. No small print.
If we go ahead, this is what we’ll ask you for
Seven things, and your accountant has almost all of them:
- Annual accounts for the last 3 years
- Trial balance for the current year
- Debts and their repayment schedule
- Sales by customer and by line
- Cash position for the coming months
- Organisation chart and headcount
- Shareholders and corporate structure
Your data, kept safe
We sign a confidentiality agreement before seeing anything. The data is used only for your project, and when we finish we return it or delete it. We keep working with your adviser: we don’t do bookkeeping or tax.
What a company in your sector earns
Two-page reports with Bank of Spain data for SMEs. A five-minute read.
- Industry and manufacturingPDF ESPDF CA
- ServicesPDF ESPDF CA
- Distribution and logisticsPDF ESPDF CA
- Technology and communicationsPDF ESPDF CA
- Hospitality and leisurePDF ESPDF CA
Are you an adviser, accountant or business banker?
If you have a client who doesn’t know where to grow, depends too much on the owner, sells more but doesn’t earn more, or has a big step ahead, introduce us. Your client stays yours: we don’t do bookkeeping or tax, and we keep you posted.
What people usually ask us
What exactly do you do?
We help you decide where your company is heading and get it in order to get there. We work on five levers: market and growth; organisation, people and governance; processes, capacity and technology; management control and costs; and finance and investment. We start with a fixed-price diagnosis and strategic plan.
How much does it cost?
A fixed price you know before we start: half on signing and half on delivery. We tell you at the first meeting, once we know what you need. The 30-minute snapshot is free.
How much of my time does it take?
The four two-hour sessions and about three hours to gather the information, most of which your accountant already has. We do the analysis.
Do you replace my accountant or adviser?
No. We don’t do bookkeeping or tax. We work alongside your adviser and keep them in the loop.
Is it a plan to leave in a drawer?
No. These are concrete decisions with numbers and a 90-day timeline. And if you like, we help you put it into practice for a monthly fee plus a part linked to results.
What language do you work in? And where?
Spanish, Catalan or English, whichever you prefer. At your company or remotely, wherever you are.
What happens to my data?
We sign a confidentiality agreement before seeing anything. When we finish, we return it to you or delete it.
30 minutes to see where your company stands against its sector and which decisions would make it grow.
With your public accounts, against your sector. Free and with no commitment. Choose who and when.